As the Communication Manager at Transform Consulting Group, storytelling is one of my favorite parts of this job. I love sharing what our clients – fellow Transformers – are doing nationwide to impact children, families, and communities. We’ve talked a lot about how we use data to share stories of impact (learn more in this…
Tag Archives: marketing
4 Strategies For An Effective Annual Report
Never underestimate the purpose and power of your agency’s annual report! We know your organization is doing important work, and an annual report is an impactful tool. Why tackle developing an annual report? When done well, this report communicates impact, provides information on fiscal performance, and highlights donors. Is your annual report missing the mark?…
7 Tips for Using LinkedIn to Promote Your Work
We cover tips for enhancing your overall social media presence in our Marketing 101 blog series here. You’ll want to keep those tips in mind as we take a deeper dive into the perks of promoting your organization on LinkedIn. We know there are many social media platforms you can use to promote your work.…
Marketing 101: 6 Places to List Your Organization Online
At Transform Consulting Group, we know how important it is to market your organization within the online world. That’s why we have so many blogs in our Marketing 101 series dedicated to your online presence (here and here). There are many online directories to look through. It can be confusing to determine which search engines…
Marketing 101: 5 Ways to Enhance Your Social Media
At Transform Consulting Group, we see many organizations launch services and programs in response to an obvious need in the community or a gap to address. Your organization is getting into your work, because you have a passion for a cause. Too often nonprofits spend their time on making their programs and services amazing and…
Marketing 101: 5 Tips to Build Your Brand
We’re kicking off a Marketing 101 blog series to help set up your organization with the right tools to clearly communicate who you are and what you do in the community. It doesn’t matter how great your programs are or the incredible services your offer, if no one knows about your great work. Your efforts…
4 Ways to Share Data Publicly
Congratulations! You successfully gathered data to look deeper into the effectiveness of your programs, decided WHO you’re sharing the information with and now it’s time to figure out HOW to share the data. We talked about the different audiences you should share your data with in this blog, such as internally with staff and volunteers…