Tag Archives: Donors

7 Strategies to Maximize #GivingTuesday

We know there are many challenges for fundraisers this year (check out our Back to Basics Fundraising blog here to make the most of your efforts in the midst of COVID-19). This blog is all about Giving Tuesday – the National Day of Giving. Giving Tuesday falls on the Tuesday right after Thanksgiving. The idea…

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Part 2: 2020 Giving Reflections

Two months ago we shared our thoughts on fundraising in 2020 based on data available at that time. Since then more data has been released, and as promised, here is an update! Spoiler alert, things weren’t too bad in 2020, and the future is looking promising. In Part I, we analyzed the Fundraising Effectiveness Project’s…

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Reflections on 2020 Giving Amid the COVID-19 Pandemic

The global COVID-19 pandemic brought with it almost immediate changes to all nonprofits in 2020. Suddenly many programs had to close physical locations, suspend or move services online, and handle either an unexpected drop in clients or a growing demand for services. Traditional fundraising methods were instantly limited. No longer could you take a potential…

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