Fundraising Strategies

  AmazonSmile is a simple and automatic way to support charitable organizations at no extra cost. Shopping at smile.amazon.com is the exact same shopping experience as Amazon.com, with the added bonus that Amazon will donate 0.5% of the purchase price to an...

  Brackets For Good is an Indianapolis based charitable organization that has turned “March Madness” into a way to help local nonprofits.  Every March, Brackets for Good hosts a single-elimination, bracket-style fundraising tournament for local nonprofits. ...

  Crowdrise is an easy way to raise money online for charity and have fun while doing it (reflected in the slogan, “If you don’t give back, no one will like you.”).  Based on the idea that lots of small donations can really add up, Crowdrise was named a "Top 25...

  Having the board involved in fundraising is vital to the success of nonprofit organizations. They are an extension of the organization in the community and their circle of influence. However, it can sometimes be difficult to engage Board members. Asking for...

  In this series on fund development, we began by discussing how your organization can have a diversified revenue portfolio. We have discussed having different sources of revenue coming multiple “buckets” and strategies to leverage each of those funding...

  Recently, Transform Consulting Group blogged about how revenue diversification may be the key to lessening future losses in times of economic difficulty. As we discussed, a detailed Fund Development plan should include funding from many different revenue...

The recession had a horrendous impact on charitable giving to nonprofits, highlighting the importance of cultivating a diversified revenue portfolio.  Some went out of business entirely, while others have yet to fully recover. The drop in giving from 2008 to 2009 was...

Last month, Transform Consulting Group blogged about the reasons snail mail is still a relevant fundraising channel. However, fundraisers can no longer afford to have separate approaches to their direct-mail and online appeals and are turning instead to integrated...

When it comes to business newsletters there seems to be a great debate, “Which is better an e-newsletter or a print newsletter?” The answer can depend on the results you are wanting to accomplish. Non-profit organizations often send out fundraising requests in the...