Category Archives: Fundraising Strategies

4 Strategies For An Effective Annual Report

Never underestimate the purpose and power of your agency’s annual report! We know your organization is doing important work, and an annual report is a powerful tool. Why tackle developing an annual report? When done well, this report communicates impact, provides information on fiscal performance, and highlights donors. Is your annual report missing the mark?…

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Part 2: 2020 Giving Reflections

Two months ago we shared our thoughts on fundraising in 2020 based on data available at that time. Since then more data has been released, and as promised, here is an update! Spoiler alert, things weren’t too bad in 2020, and the future is looking promising. In Part I, we analyzed the Fundraising Effectiveness Project’s…

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Are You Engaging Women Donors?

Does your organization’s fundraising strategy include women? If not, it should. A growing body of research and data highlights the positive impact women make on charitable donations and the behaviors that are unique to this group of donors. While working through your organizations fund development plans for 2021 and implementation strategy consider how you can…

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10 Ways to Include Board Members in Fundraising

Your Board of Directors play a role in your organization’s success – especially when it comes to fundraising. Too often we find that Board members are under utilized or ill equipped to really do their job well. (Read more about how to get the most out of your board in this blog). Are you including…

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Reflections on 2020 Giving Amid the COVID-19 Pandemic

The global COVID-19 pandemic brought with it almost immediate changes to all nonprofits in 2020. Suddenly many programs had to close physical locations, suspend or move services online, and handle either an unexpected drop in clients or a growing demand for services. Traditional fundraising methods were instantly limited. No longer could you take a potential…

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How Do I Start Fundraising?

Did you know a majority (90%) of non-profit organizations report that they have one source of funding and that one source accounts for 90% of their total funding? When we work with clients to help increase their funding, we typically recommend that they diversify their funding.  When an organization is strongly reliant on fees for service or…

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Marketing 101: 4 Steps for Your New Year Marketing Efforts

Happy New Year! Who else is ready to start fresh in 2021? Now is the perfect time for setting goals and focusing in on priorities specific to your marketing efforts. At Transform Consulting Group, we know your work is important. We also understand that your time and resources may be limited, regardless of the role…

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7 Strategies to Maximize #GivingTuesday

2020 has been a weird year, and we understand the challenges you may be experiencing as you work to achieve your fund development goals. (Check out our Back to Basics Fundraising blog here to make the most of your efforts in the midst of COVID-19). This blog is all about Giving Tuesday – the National…

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Can a Nonprofit Charge for its Services?

  Can a nonprofit charge for its services? During difficult economic times – like the global COVID-19 pandemic – this is a question we get often. The answer is yes, but as with all fund development planning, this should be undertaken with great care.  A fee-for-service structure means fees are paid in return for services…

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Fundraising – Back to Basics

With COVID-19 disrupting fundraising events and development plans, it is my hope that nonprofits get back to basics. Fundraising events are just one part of a comprehensive fundraising strategy. Right now, you may not be able to have coffee or give tours to potential donors or celebrate the work that your organization is doing in-person.…

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