Category Archives: Education

Marketing 101: 6 Ways to Improve Your Website

Improve Website ImageAt Transform Consulting Group, we know your work is important. We also know your time and resources can be limited, regardless of the role you play at your organization. We work with many organizations and programs who are stretched thin working on the front lines with individuals and families to make an impact.

We understand that the behind the scenes marketing gig is rarely your top focus. We also see too many programs fail when they see marketing as a luxury instead of a necessity. The reality is, you need to market in some capacity if you want to grow your organization and continue your good work.

At TCG, we’re here to help. We want to make the process of laying your marketing foundation as easy and painless as possible. That’s why we’re continuing with our Marketing 101 blog series. We covered tips for branding here, best practices for enhancing your social media here, and this blog will unpack 6 simple ways to improve your website.

If you don’t already have a website, then set one up as soon as possible! There are two major reasons why you need even the most basic website:

  • Your clients expect it. Six out of ten consumers expect brands to provide online content about their business, and more than half go directly to the website for information.

  • You control the message. You don’t always have power over what people say about you on social media or on other platforms, but on your website, you are in charge of the narrative. This is your space for telling your organization’s story.

If you don’t have a website, check out free sites like WordPress, and get something posted as soon as possible!

If you do already have a website then you’re halfway there! Now it’s time to take things up a notch with these 6 tips:

1. Capture Attention Quickly

You don’t have much time to capture attention online. The average page visit lasts less than a minute. This Screen Shot 2018-04-30 at 4.33.15 PMmeans you must grab the viewers’ attention quickly, and give them reasons to stay on your page. Your homepage should clearly state who you are and who you serve. You can’t necessarily give away all the information on the first page, but a visitor should be able to gain some basic understanding of your organization during that first glance.

Take a look at our TCG homepage. Without even scrolling, visitors can click on a testimonial video and see our mission statement front and center.

2. Use Active Voice

Whenever possible, use active voice when writing the narrative on your website. Passive sentences end up being wordy and vague. Active voice encourages active readers. You want readers who are engaged and who, hopefully, act! Using active voice also helps increase your SEO (search engine optimization – see more in tip #5).

3. Be Personal

People want to know you, like you and trust you before they work with you. Show behind the scene glimpses of Screen Shot 2018-04-30 at 4.46.36 PMwhat goes on at your organization and your culture. Use conversational language and avoid technical terms that aren’t approachable.

At TCG, we’re proud of the culture we have created, and we want to showcase it! One way we do this is by highlighting our perks on the career page. We also have individualized bios for each team member.

4. Make it Mobile Friendly

Nearly 60 percent of online searches happen from a Cell phonemobile device. What does this mean for you? Your website needs to be just as compelling whether someone visits on their desktop or cellphone.

Here are some quick tips for making your site mobile friendly. However, the biggest thing to start doing now is test it. Have your staff members pull up your company’s site on various devices (phones, iPads, laptops of different sizes, etc.) and see how it looks!

5. Improve SEO

You can take courses and spend hundreds and thousands of dollars trying to learn how to make your website searchable, or increase search engine optimization (SEO).

We won’t claim to be website experts. However, there are a few easy (and free!) tricks we’ve learned that you can start doing right now:

  • Publish Relevant Content: Quality content drives your search engine rankings. Create content that is specific to your audience. Identify keyword phrases for each page by thinking through how your readers might search for that specific page.
  • Update Content Regularly: Search engines like to see regularly updated content. This shows your site is relevant and your organization will pop up higher in searches.

6. Track Web Traffic

As with any marketing strategy, spend time assessing if your efforts are working! We use Google Analytics to track monthly data on our website. The setup for Google Analytics is free, but it looks a little different depending on your website host. Here is a tutorial to get started.

Once this is set up on your page, there is SO much information you can collect. Some major data you may want to track includes the following:

  • How many people visit your website daily?
  • How many new or returning visitors come to your site?
  • How many pages are people looking at when they visit your site?
  • How long do visitors stay?
  • What cities are your visitors from?
  • How are your visitors finding you (on social media, organic searches, etc.)?

You can also show side-by-side comparisons of different months or weeks to gain a good understanding of if you’re heading in the right direction.  This is a great method for tracking progress and areas to improve!

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At TCG, we want to help you accelerate your impact – whether that’s with your marketing efforts or through our other services. Contact us today and learn more!

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Marketing 101: 5 Ways to Enhance Your Social Media

At Transform Consulting Group, we see many organizations launch services and programs in response to an obvious need in the community or a gap to address. Your organization is getting into your work, because you have a passion for a cause. Too often nonprofits spend their time on making their programs and services amazing and not as much time on their marketing efforts.Social Media Image

We don’t expect you to be a marketing genius. We want to equip you with simple tools, so that you can do what you do best and it starts with your marketing.

We launched our Marketing 101 series with 5 Tips for Building Your Brand. In this blog we are focusing on your social media presence and will provide simple tips you can immediately implement with little time, budget or resources.

First, you may be wondering why invest time in social media? Social media is continuing to grow everyday – with over 69% of adults now using some sort of social media platform. It is a simple, low-cost way to promote your organization.

There are numerous social media platforms you can decide to utilize for your nonprofit. We understand your time is limited and recommend choosing 1 or 2 social media platforms to get started. There is no reason to spend time on every available social media site and stretch yourself too thin. By choosing 1 or 2 platforms, you can spend the necessary time making sure your efforts get the biggest bang.

There is a little science to choosing what social media platform to invest in, and it really depends on your audience and message. However, we suggest at least starting with Facebook. Facebook is the largest platform, with over 1 billion users daily. Other options to consider are Twitter, LinkedIn, Pinterest, Instagram, and the list goes on. Regardless of your chosen platform, these best practices can be implemented!

5 Ways to Enhance Your Social Media

  1. Post Regularly

Your followers need to hear from you on a consistent basis. Your posting schedule will vary depending on your social media platform. On Facebook, you should post at least one time a day. Twitter operates at a much faster pace and if you truly want your content viewed then you will need to post 3-5 times a day. On sites like LinkedIn, you may find that posting 3-5 times a week is most appropriate for your audience.

Screen Shot 2018-04-11 at 3.47.28 PMThis may seem daunting at first which is why we recommend scheduling your posts when possible. On Facebook for example, you can schedule as many posts as you want for free by clicking on the blue box on your wall.

There are also many tools available for scheduling posts on multiple social media sites. We use Hootsuite to schedule posts for Transform Consulting Group.

The hardest thing about posting regularly is coming up with compelling and relevant content! When crafting your content, consider posting the following:

  • Articles related to your cause to demonstrate your knowledge on the issue areas you are addressing;
  • Event information for upcoming activities within your organization or community;
  • Data and statistics that highlight your impact and successes;
  • Pictures of your work in action (pending client approval/permission;
  • Content shared by partners or other organizations in your network.

  1. Utilize free analytics tools

On most social media platforms, there are built in analytics tools you can use for free. (Facebook calls these tools “Insights” and you’ll find the tab in the top banner. LinkedIn and Twitter have tabs called “Analytics”).

These tools are only useful if you know what data to track. Here is an example of the data we monitor on Facebook on our company page and for clients like the Indiana Heart Gallery:

  • Reach – This number tells you how many people are viewing your content or page. It also includes people who haven’t “followed” your page, but can see your content.
  • Post Engagement – This number shows how often people are “liking” or “sharing” your content. By scrolling to the bottom of the “Insight” page, you can see the engagement on every post and use this information to determine the types of posts your audience is interested in.
  • People (found on the left side of the screen, under “Insights”) – This tab shows basic demographic data about the people who “like” your page. Determine the gender, age, and location of your target audience. Are those the same people who are viewing your content? If not, you may need to change up the things you are posting to attract the demographic you want to engage.
  • When Your Fans are Online (click on “Insights” and “Posts” on the left side of the screen) – This data will show you what days of the week and time of day your fans are online. This is valuable information as you start scheduling posts. Use this data to determine when you should post to ensure the most eyes see your content.
  1. Use visuals

Photos and videos perform better on all social media platforms. Avoid posts that just include text, but instead upload images or videos that capture your fans’ attention. Always make sure to include a photo when posting links to articles or a page on your website.

  1. Experiment with adsScreen Shot 2018-04-11 at 3.49.17 PM

We have had good luck with Facebook Ads for as little as $10 per post for our client the Indiana Heart Gallery.

The Indiana Heart Gallery has great engagement with followers on social media, but we wanted to target individuals who don’t already know about the Heart Gallery for our major events. The advantage of utilizing ads is that your content will reach people who aren’t already engaged with your page.

Whatever platform you utilize for ads, make sure you are specific about your target audience. Most platforms allow you to choose specific demographics, location, etc. of the people you want to target. Spend time making sure your content is appealing to the same target audience you are targeting with your ad.

  1. Engage with “Fans”

Respond quickly to messages, retweet partners’ post, share content, “like” comments on your wall, etc. The more you engage, the more often your company will pop up in people’s newsfeed!

At TCG, we are passionate about helping you move your mission forward. Are you interested in partnering? Contact us today and learn more!

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Summarizing the 2018 ELAC Interactive Annual Report

Indiana’s Early Learning Advisory Committee (ELAC) recently released its new 2018 Annual Report that was discussed in this blog post.

interactive-reportThis year, a new feature was developed along with the Annual Report – an Interactive Annual Report dashboard using Tableau. This dashboard allows the audience to take a deeper dive into the early childhood education data included in the Annual Report.

While the visualization of a data dashboard can be exciting, it can also be overwhelming. The interactive dashboards were inspired by the Indiana Commission of Higher Education’s use of dashboards. ELAC saw the opportunity to share the data that has been collected in a user-friendly format for community stakeholders. When you are browsing the new interactive dashboard, make sure to check out these eight key features!

8 Key Features of the ELAC Interactive Dashboard:

  1. There are five main sections of the dashboard: (1) Young Children and Families (2) Accessibility (3) High-Quality (4) Affordability and (5) Kindergarten Readiness. Simply, select the rectangle tab for the section you want to see.
  2. Data is compiled from multiple sources: The data that ELAC reports comes from multiple sources. A dashboard is a good format to pull together multiple data points and present it in a user-friendly format. ar-sources
  3. Each chart is included to answer a key research question: Check out the gray boxes to identify the questions that the data is answering. This can guide the information that you are seeking to find.
  4. Different charts are utilized to visualize the data: Each tab includes a variety of charts to answer the key research questions. For example, maps are included in each section to display how the data varies across the state.
  5. Data can be filtered by different categories: Charts have the option of being filtered by location, age or program type. There are filtering options throughout the dashboard, at the top of pages or along individual charts. filters
  6. Definitions and data sources are included: The Accessibility, High-Quality and Affordability tabs feature a “Hover for Help” option at the top of the page that features definitions related to content on the page. Throughout any page of the dashboard, hover over charts for more data and definitions. hover-example
  7. Data includes a ranking of counties: Each tab features a county ranking chart to help counties easily identify how they compare to the rest of Indiana’s 92 counties.
  8. Data can be shared or downloaded: The Tableau Toolbar is located on the bottom right of the dashboard. You can click on it Undo/ Redo/ Reset filters applied. You can share the dashboard with the url link and also via social channels, and you can also download it as a PDF.

If you have questions or comments about the ELAC Interactive Annual Report dashboard, email elacindiana@gmail.com or contact Transform Consulting Group.

Like what you see? Transform Consulting Group can help your organization develop a data dashboard customized to your needs. Contact us today for a consultation!

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Why You Should Consider Implementing STEM Curriculum

It’s all the buzz right now, so what is STEM? The acronym STEM stands for science, technology, engineering and mathematics. It’s an approach to education that’s designed to revolutionize the typical teaching of subjects like math and science by incorporating technology and engineering into regular curriculum.

STEM Education shifts the typical teacher-centered classroom by encouraging a curriculum that is driven by problem-solving, discovery, exploratory learning and hands-on activities. Some programs have added “A” for art making the acronym “STEAM”. By adding art, educators are promoting creativity and flexible thinking among students in a science and mathematics context.Screen Shot 2018-01-16 at 9.47.29 PM

Workforce and economic development experts strongly support the need for a STEM/STEAM focus, which may be why it’s such a hot topic right now:

  • According to the U.S. Department of Commerce’s Economics & Statistics Administration, career opportunities related to STEM over the past ten years have grown three times as fast as non-STEM jobs.
  • In 2018, there are projected to be 2.4 million STEM jobs in the U.S that could go unfilled due to the lack of qualified workers.
  • STEM occupations have wages significantly above the national average wage for all occupations. The national average wage for all STEM occupations was $87,570, nearly double the national average wage for non-STEM occupations ($45,700).

In a recent project, our team worked with an organization to apply for a 21st Century Community Learning Center (CCLC) grant. This non-profit organization offers after-school programming for middle school and high school students. Part of their grant application included implementing STEAM in their weekly curriculum and connecting students to local STEAM career pathways. As we worked to implement this curriculum shift, the organization saw four major benefits.

Benefits of STEM / STEAM:

  1. Help students accomplish their postsecondary education attainment and career goals.
  2. Address the community’s career pathways gap.
  3. Pave the way for new partnerships.
  4. Open doors for securing additional funding to sustain the program.
1. Help students accomplish their postsecondary education attainment and career goals.
 

By offering STEM / STEAM focused curriculum, you are supporting students’ development of skills, knowledge, and experiences necessary for success in postsecondary education and economically viable career options. This focus encourages strong community partnerships, which allow students to participate in internships and apprenticeships. It also provides additional opportunities for creative and innovative academic enrichment that support students in developmental areas such as academic, social/emotional, civic engagement, wellness, etc. By exposing students to various STEM / STEAM careers, it helps them identify their postsecondary education and career pathway.

2. Address the community’s career pathways gap.

By offering a STEM / STEAM program, you can help set your community up for success by encouraging skills needed for the local workforce. In our example regarding the 21st CCLC grant application, we found that a STEM / STEAM focus for students could really pay off for the entire county. In one school district included in the program, 55% of the students enrolled in college within a year following graduation. Unfortunately, the students are not persisting through completion. Currently, only 29% of the county adults hold an Associate’s degree or higher. That is less than half of the students who enrolled in postsecondary education and the state’s projected goal and need for 60% of adults to have postsecondary education. In this same community, manufacturing jobs – high-skilled and high paying jobs – represent almost half of the employment in the county. Expanding students’ knowledge of STEM-related careers and creating stronger partnerships as well as career pathways will be a game changer in this county!

Boy Assembling Robotic Kit In Bedroom

3. Pave the way for new partnerships.

With a structured STEM / STEAM curriculum, organizations can pull in local partnerships to enhance programming. With the organization mentioned above, we had numerous businesses in the community agree to facilitate field trips, presentations, and hands on activities to enrich the programming for students while also educating the students about local career pathways available. This is invaluable experience for a student who is trying to figure out what their options are after graduation. It is also a beneficial partnership for businesses who need to maintain their workforce pipeline.

4. Open doors for securing additional funding to sustain the program.

Because STEM / STEAM is all the hype right now, there are numerous funding streams available to support your work. Funders see this as a significant need in our education and workforce systems and are looking to support organizations who can successfully address this need. For the 21st CCLC grant, priority points were given to organizations who included STEM / STEAM in their programming. There is ample data available to convince local businesses and philanthropic partners to invest. Having a clear, focused curriculum in place can open NEW doors for additional funding streams.

As education and technology continues to transform the way we live, work, and learn, STEM / STEAM is something to consider for organizations serving young people. If your organization is ready to take the plunge and shift your curriculum focus, we’d love to work with you. We can help find funding, research programs, write your grant, evaluate existing efforts, and more. Contact us today and let’s chat!

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How Are Indiana’s Youngest Children Doing? The 2018 ELAC Annual Report Gives Insight.

Indiana’s Early Learning Advisory Committee (ELAC) just released its 2018 Annual Report—the fifth since ELAC’s inception in 2013. Annually, ELAC completes a needs assessment for the state’s early learning system and recommends solutions. The goal is to baseline where Indiana is using key indicators and to make best practice recommendations to address the gaps. The result of this year’s annual needs assessment is three key reports and tools: 

ELAC’s seven appointed members work alongside 150 workgroup volunteers who focus on different aspects of the state’s early learning system. All this energy centers on providing early childhood care and education that is accessible, high-quality, and affordable to all families.

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How Are Children Ages 0-5 Doing Today?

  • Of the 506,761 children in Indiana ages 0-5, 65% need care because all parents are working. This includes working parents who are single as well as households where both parents work outside the home.Figure 3
  • Of those children who need care, only 41% are enrolled in known programs. The other three-fifths of children are in informal care settings—with a relative, friend, or neighbor—where the quality of care is unknown.
  • Of the young children who need care, only 15% are enrolled in high-quality programs. A high-quality program not only ensures that children are safe, but also supports their cognitive, physical, and social-emotional development for kindergarten readiness and beyond.

What Are Some Of Indiana’s Accomplishments On Behalf Of Young Children?Figure 15

  • There are more high-quality early childhood care and education programs available. In 2012, Indiana had just over 700 high-quality programs. There are now almost 1,200.
  • Today there are 4.5 times more children enrolled in high-quality programs than there were five years ago.
  • Over half of the counties increased their number of high-quality programs.

What Is The Unmet Need Identified In The 2018 ELAC Annual Report?

  • There are communities in Indiana with no high-quality programs.
  • The tuition cost of high-quality early childhood care and education programs is unaffordable, and the available financial assistance for low-income families is  insufficient.
  • There is a lack of high-quality seats for infants. Only 7% of children ages 0-5 in high-quality programs are infants. Tuition Comparison

How Can I Find Out More?

  • As in past years, ELAC has published a full annual report, which includes statewide data on Indiana.
  • ELAC has also compiled updated 2018 county-level data for all 92 Indiana counties to aid local stakeholders and coalitions in their work. Use the map to select your county. You can review your county’s profile in an interactive dashboard or a PDF report!
  • There is a newly created feature this year! ELAC published an interactive dashboard with all of the data in the annual report—allowing you to learn more about specific data points and easily present data to stakeholders. There are also comparisons between counties to see how well your community is doing compared to others.

Transform Consulting Group is proud to support ELAC’s work to help each of our youngest learners reach their full potential!

Transform Consulting Group can also help your organization or coalition with data analysis, creating dashboards to visualize your data, and meaningful reporting. Contact us to multiply your impact!

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Two-Generational Approach for Greater Impact

There are amazing organizations working hard to support the development and achievements of young children. Similarly, there are outstanding organizations working hard to connect adults with proper resources to attain success.

It might seem like supporting each of those populations separately would naturally complement the other. However, a recent reflection on this topic has shown that intentionally supporting the development and personal growth of the children and adults together (a two-generational approach) can have a larger, positive impact for both generations. By working simultaneously together, it ensures that programs and services are not fragmented and therefore do not leave either the child(ren) or adult(s) behind.

Research has documented the impact of a parent’s education level, financial stability, and even overall health as having a negative or positive impact on their child’s outcomes. Similarly, children’s education and healthy development have major implications for the parents.

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WHAT IS A TWO-GENERATIONAL APPROACH?

The Ascend program at the Aspen Institute gives an overview of a two-generational approach:

Two-generation approaches provide opportunities for and meet the needs of children and their parents together. They build education, economic assets, social capital, and health and well-being to create a legacy of economic security that passes from one generation to the next.”  

Ascend identifies four core components needed to create a successful two-generational approach:

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  1. Education
  2. Economic assets
  3. Social capital
  4. Health and well-being

The Annie E. Casey Foundation is another organization that has analyzed a two-generational approach and has outlined three key components:

  1. Provide parents with multiple pathways to get family-supporting jobs. This leads to achieving financial stability.

    – One study found that children whose family income was below the federal poverty level — which today is about $24,000 for a family of four — completed fewer years of school, worked and earned less as adults, relied more on food assistance and suffered from poorer health than kids whose family income was at least twice that level. But an extra $3,000 annually for these families during a child’s earliest years could translate into an increase of more than 15 percent in what that same child earns as an adult. 
  2. Ensure access to high-quality early childhood education and enriching elementary school experiences. 

    – Greater coordination among early learning centers, schools and other programs for kids can further support healthy development from birth through the early elementary years. 

  3. Equip parents to better support their children socially and emotionally and to advocate for their kids’ education. 

     When parents are able to reduce their stress and anxiety, they can better respond to their children’s emotional needs.

Simply put, a two-generational approach looks at what both the parent(s) and child(ren) needs, and works to provide the necessary resources (education, healthcare, childcare, etc.) for both generations to be successful.

GREAT FAMILIES 2020

United Way of Central Indiana (UWCI) is applying this emerging research of a two-generation approach and modeling it in their Great Families 2020 Social Innovation Fund initiative. Great Families 2020 is a five-year initiative aimed at improving family stability for vulnerable children and their parents living in four neighborhoods in Indianapolis. Great Families 2020 will be piloting a two-generation approach, where neighborhood networks in education (including high-quality early childhood education), financial stability (Center for Working Families), and health services are integrated to serve the whole family.

Funding for this initiative consists of a federal Social Innovation Fund grant totaling $7 million and matching dollars from the community for a total investment of approximately $20.6 million.

UWCI just announced their final four programs that will implement the Great Families model in their neighborhood. Our President, Amanda Lopez, was invited to help select the community grantees.

WHAT CAN YOU DO?

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Your organization may not have a multi-million dollar federal grant to implement this research, but there are still steps that you can take:

    1. Review the research. Become familiar with this approach and initiatives underway nationally and locally to stay informed. Knowledge is power!
    2. Review your current programs and funding focus. Perhaps you will see that you have fragmented services that are missing that other generation. Can you partner with other agencies to accelerate the accomplishment of your goals? Can you apply for funding that supports a two-generation approach?
    3. Reach out. Sometimes the best way to reflect on opportunities for growth is to connect with organizations that are successfully modeling your ideal funding stream/program/outreach strategy, etc. So use the research you will do to connect with organizations that are successfully using a two-generation approach to achieve greater impact to hear how they are doing it.

At Transform Consulting Group, our clients are working with both populations: young children and their parents.  We are helping our clients increase their partnerships internally within their organization or externally with other partners to improve outcomes for children and parents. If you are interested in learning more about two-generation approaches or funding opportunities to support your work, please contact us for a free consultation!

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Tools Your Board of Directors Need to be Effective

Every nonprofit organization and school has a Board of Directors that is meant to help govern the organization. There are many companies, books, and webinars that solely focus on supporting Board of Directors. Over the years, we have found and developed some key tools that are easy to apply to help organization and their Boards govern more effectively.

Board of DirectorsWhile some of these Board tools might seem standard, we still find that these are missing and/or have not been well developed. We could write a blog post about each of these tools (and maybe we will!). This is a quick overview of the value and purpose of each tool to help your organization think about how you might integrate them into your Board of Directors.

8 Tools to Strengthen Your Board of Directors

  1. Bylaws: This is a legal document and also a roadmap for actions that the organization can take. While there are plenty of bylaw templates online, your organization should customize the bylaws. Some basic items to include in bylaws include: number of board members, how board members are selected, board meetings, committees, voting procedures, conflicts of interest, etc. We recommend that organizations annually review their bylaws and make sure that they are clear and provide good instruction to guide the Board of Directors.
  2. Board Manual or Handbook: The Board handbook is the “toolbox” for Board members that provides more detail than the bylaws. This is a great resource to review during new Board member orientation. Some of the key elements that we look for and include in Board Handbooks are: Organization Overview, Contact Information, Board Meetings, Finances and Fundraising, Governance, Committees, Board Policies, and Board Resources.
  3. Board Member Job Description: The last thing that an Executive Director or Board President wants to hear from a Board member is, “I didn’t know I was joining the Board to do ______.” One of the most prominent issues that we come across in working with Board of Directors is a lack of clear expectations for the Board of Directors. A Board Member Job Description is exactly as it sounds and similar to an employee job description. It clearly articulates what is expected of the Board member, such as meeting attendance, committee involvement, other organization involvement (e.g, attendance at certain events), a “give or get” policy (related to fundraising), and member terms. This information should all be communicated during the recruitment process, so that when the Board member is signing the form there are no surprises and everyone is in agreement about expectations.
  4. Board Self-Assessment: In healthy organizations, there are ongoing performance reviews and assessments to check-in on how well the organization and its employees are functioning. The Board Self-Assessment is a good exercise for the Board to reflect on how well the Board is functioning against some key best practices. This could be a good practice to complete with
    a 3-year strategic plan. We have developed a 3-page Board self-assessment tool, and there are many online. Indiana Youth Institute has a self-assessment tool online here. The Boys and Girls Club of America developed A Framework for Continuous Improvement of Nonprofit Board Effectiveness that could also be used as a self-assessment.
  5. 1:1 Individual Board Member Check In: One strategy to engage current Board members is to schedule individual annual meetings with each Board member and the Executive Director and Board President/ Vice President. These individual check-in meetings provide a great opportunity to review the expectations of being a Board member, celebrate the successes and engagement of the last year and follow-up on any concerns. It is also a great time for the Board member to affirm their commitment for the coming year, such as financial pledge, leadership and/or committee roles and any connections to make.
  6. Board Meeting Calendar and Key Decisions Meeting Calendar: This is a “two-fer”. Yes, it may seem simple to state that a Board tool is a meeting calendar/ schedule, but you would be surprised by how many organizations do not have a clear meeting schedule and then struggle with attendance. We suggest sending out the Board meeting calendar for the year to all Board members and including any additional important dates (e.g., annual member meeting, required fundraising event, etc.). In addition, in order to help drive strategic decisions at the Board meeting we suggest developing a “key decision meeting calendar”. Every organization has some key decisions that the Board will need to vote on and/or participate in, so it is helpful to put those on the calendar, such as annual budget review, program evaluation reports, and strategic plans (planning, check-in or updates).
  7. Board Member Recruitment Process: While the bylaws should outline at a high-level the process to approve new Board members a more detailed recruitment plan is helpful to standardize the process. We often work with many organizations who struggle with small Board of Directors and are wanting to recruit more Board members but lack a clear understanding of the type of Board member that would be a good fit and a process to recruit. We have developed several Board recruitment tools: a board composition assessment (what are your current “assets” and “strengths” on the Board and then your “gaps”); a nomination form that Board members can submit when they want to recommend a candidate; a new member application to gather some key information from prospects; and interview questions that Board members use when meeting with a prospective member.
  8. Communication Flowchart: The last thing that an organization wants is to have one of their board members approached by a volunteer or staff member making a request, and the board member not know the procedure for how certain decisions are made. A communication flowchart explains how decisions are made within the organization and the role of the Board of Directors and its Committees.

How well is your Board functioning? Would any of these help improve the effectiveness of your Board? Transform Consulting Group would love to work with your organization to identify opportunities to strengthen your Board and ultimately the impact of your organization. Contact us today for a free consultation.

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New Resource for College and Career Readiness Programs

Are you a school or a program serving youth that has a goal to get more students to and through post-secondary education?  At Transform Consulting Group, we are passionate about college and career readiness programs and are always on the lookout for resources to make life easier.

The Better Make Room initiative offers free support to students, parents, and school counselors on anything college related, and they launched a free texting service called UP NEXT. The catch? Once enrolled, the individual will receive important information and timely reminders about applying for college, financial aid, and even setting up student loans all via text message.  

With 63% of students texting on a daily basis, mobile communicating is a great way to reach people. Research suggests texting information will actually increase students’ college enrollment and persistence, but only if they sign up.

Schools or youth serving organizations can check out this toolkit for tips on launching your own campaign and incorporating the content into your program.

As high school seniors are making decisions about college and applying for financial aid and post-secondary students are managing their student loans, UP NEXT is a timely resource to help our students stay on the pathway of post-secondary success.

At Transform Consulting Group, we work with college and career ready programs and education partners to help get more students to enroll in education beyond high school and complete their credential or degree.  We help our clients access the latest resources and research to implement in their programming to accomplish their objectives. Contact us today to learn more and see how we can help!

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America’s College Promise Initiative

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This year, President Obama has unveiled a program to help combat the rising college costs for students across the nation, America’s College Promise Initiative. America’s College Promise Initiative would allow responsible students to go to a community college for two-years, free of charge.

It is estimated that by 2020, approximately 35 percent of job openings will require at least a bachelor’s degree. The 1,100 community colleges across the nation give an affordable education at convenient locations for students, making it easier to go to college.

America’s College Promise Initiative will create federal-state partnerships to give students access to a college education. Federal funding will cover three-quarters of the cost of tuition, while state funds are expected to pay the remaining one-quarter cost. If every state participates, approximately 9 million students would benefit from this plan.

To participate in the initiative, students will have to complete the following requirements:

  • Attend community college at least half-time
  • Maintain a 2.5 GPA, while making progress towards completing a degree

Participating community colleges must offer credits that can be transferred to a four-year university or college, giving students the ability to complete a four-year degree; or offer occupational training programs with high graduation rates. The occupational training programs must lead to high demand degrees and certificates.

Transform Consulting Group applauds programs that give students a chance to further their education. Transform Consulting Group has experience helping organizations across the state prepare students for success in college and beyond. Contact us today for a free consultation!

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Grant Opportunity with KaBOOM! Playground

kaboom -playground-5-8-10 webChildhood obesity rates have tripled since 1980 and stayed the same for the past ten years. The average child spends nearly 75 hours a week immersed in various forms of media. With fewer children playing outside and a rise of childhood obesity, many organizations are taking steps to change this trajectory.

KaBOOM! is working to partner with communities to make active play space available for youth across the country. Through the development of playgrounds, KABOOM! is working to bring the importance of play to the forefront. KaBOOM! offers a number of grant opportunities for organizations wishing to begin or modify a playground project. KABOOM has three grant categories:

  1. Build it with KaBOOM! Grants: Provides planning grants to design your playground and funding to then transform the space. The grantee will be provided with a Project Manager, funds, resources and tools to assist community officials in designing and building a playground that is unique to the community.
  2. Build it Yourself Grants: Offers $15,000 grants to help community organizations purchase playground equipment and complete the assembling process on their own with remote assistance from KaBOOM!.
  3. Creative Play Grants: Enhances existing play spaces through creativity, communication and collaboration in play.

Each KaBOOM! grant has a set of requirements that must be met before the applicant can apply. For further information on grant requirements, review the grant application guide. For information on additional playground grants, check out these resources that KaBOOM! highlights on their website.

Transform Consulting Group assists organizations with assessing their current funding and identifying new revenue opportunities. To learn more, contact us today for a free consultation!

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